Page ContentSustainability reportSustainable development is one of the key nine points of the Telekom Slovenije Group strategic business plan in the development period ending in 2015. We integrate the principles of sustainable development in our operation, products, services and content as much as possible.Understanding codependence and interconnectedness, we prioritize the creation of a balance between economy, profit-oriented activity and civil society. By integrating the principles of sustainable development and social responsibility in our operations, we are creating new added value and increasing our competitive advantage over our market competitors.In the context of achieving sustainable goals, encouraging a user-oriented business environment, which enables our employees to develop their own potential, is of key importance to us. The most important aspects of this process are the achievement of target management goals and the implementation of measures related to the Family Friendly Company certificate. On of the most prominent achievements is also the Plus Corporate Culture process. Its aim is to change the organization culture by raising the employees' awareness of the importance of user satisfaction on all levels in order to ensure future growth and development of the Group.Our main principle for responsible conduct towards the natural environment is to ensure for the long term that our employees, users and other shareholders can enjoy a healthy lifestyle in accordance with the principles of sustainable development. We feel that our environmental goals are closely connected with our regular operations. We carry out numerous activities for reducing energy consumption and limiting environmental emissions.